Cookie Policy
Last Updated: August 18, 2025
Introduction
Thank you for choosing to be part of our community at OutRival, Inc. ("Company", "we", "us", or "our"). We are committed to protecting your personal information and your right to privacy. This cookie policy explains how we use cookies and similar tracking technologies when you visit our website.
If you have any questions or concerns about our use of cookies or our practices with regard to your personal information, please contact us at privacy@outrival.com.
What Are Cookies
Cookies are small text files stored on your device when you visit our website. They help us provide you with a better experience by remembering your preferences, analyzing how you use our site, and enabling certain functionalities. We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information.
Cookies We Use
| Cookie Name | Purpose | Category | Provider | Retention |
|---|---|---|---|---|
| _ga | Distinguishes unique users by assigning a randomly generated number as a client identifier | Analytics | Google Analytics | 2 years |
| _ga_* | Used to persist session state and maintain analytics data | Analytics | Google Analytics | 2 years |
| _ga_V380CRDCC9 | Google Analytics 4 property tracking code for visitor analytics | Analytics | Google Analytics | 2 years |
| us_privacy | CCPA compliance signal for California Consumer Privacy Act | Functionality | TrueVault | 1 year |
| polaris_consent_settings | Stores your cookie consent preferences and choices | Functionality | TrueVault | 1 year |
How We Use Cookies
Strictly Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Analytics Cookies
We use Google Analytics to understand how visitors interact with our website. These cookies help us improve our website by collecting and reporting information anonymously about how you use it.
Functionality Cookies
These cookies enable the website to provide enhanced functionality and personalization. They remember choices you make (such as cookie consent preferences) to give you a better user experience.
Managing Your Cookie Preferences
You can manage your cookie preferences at any time by clicking the "Cookie Settings" link in our footer or the floating button on the page. You can also manage cookies through your browser settings, though this may impact your experience on our website.
Information We Collect
When you visit our website, certain information is collected automatically through cookies and similar technologies:
- Device and Usage Information: IP address, browser type, operating system, referring URLs, and pages visited
- Analytics Data: How you interact with our website, which pages are most popular, and site performance metrics
- Preference Settings: Your cookie consent choices and communication preferences
How We Use Cookie Data
We use the information collected through cookies for:
- Site Functionality: Ensuring our website operates correctly and remembering your preferences
- Analytics and Improvements: Understanding how visitors use our site to improve user experience
- Marketing: Delivering relevant content and measuring the effectiveness of our campaigns
- Compliance: Meeting legal requirements and respecting your privacy choices
Your Privacy Rights
Depending on your location, you may have specific rights regarding your personal information:
California Residents (CCPA/CPRA)
You have the right to know what personal information we collect, request deletion of your data, opt-out of the sale of personal information, and not be discriminated against for exercising your rights. Visit our California Privacy Notice for more details.
EU/UK Residents (GDPR)
You have the right to access, rectify, erase, restrict processing, data portability, and object to processing of your personal information. You may also withdraw consent at any time.
Third-Party Services
We work with trusted third-party services that may also use cookies:
- Google Analytics: For website analytics and performance monitoring
- TrueVault Polaris: For cookie consent management and privacy compliance
- Vercel Analytics: For web performance and visitor insights
These services have their own privacy policies governing the use of your information.
Data Retention
We retain cookie data only for as long as necessary to fulfill the purposes outlined in this policy. Analytics cookies typically expire after 2 years, while functionality cookies may persist for 1 year. You can delete cookies at any time through your browser settings.
SOC 2 Compliance
As part of our commitment to SOC 2 Type II compliance, we maintain strict controls over data collection and privacy. Our cookie consent management system ensures that we document user consent for data collection and maintain traceable evidence for audit purposes. This includes:
- Consent capture with audit trails for all visitors
- Regular privacy assessments and cookie audits
- Data minimization and purpose limitation practices
- Secure data handling and transmission protocols
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by updating the "Last Updated" date at the top of this policy.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us at privacy@outrival.com.